Overview
Your marketing automation platform is the most critical piece of software in your martech stack. So when it starts holding you back, with brittle workflows, poor syncs, and a platform built before AI agents existed, the usual advice is to live with it. Staying on a clunky legacy MAP feels easier than going through a migration.
Or so we’ve been told.
In this livestream, the Conversion team walks through how we migrate enterprises off their legacy MAP in record time with the help of agents. You’ll see how agents take on 80% of the work, from auditing your current instance and mapping fields to rebuilding workflows and QA. You’ll also see where our team steps in to handle the remaining work for you, and how the whole move lands in under 60 days without slowing your team down.
Whether you’re actively evaluating Conversion or just curious about what a migration looks like, you’ll see exactly how a modern migration runs, and why holding on to your legacy tool may cost you more than leaving it.
What you’ll learn
- Why staying on a legacy MAP feels safer than migrating, and why that no longer holds
- How agents handle 80% of a migration, from audit to rebuild
- What a migration in under 60 days looks like, step by step
- How the Conversion team works alongside the agents to keep your business running through the cutover