Connected to your entire GTM stack
Unify your CRM, warehouse, intent, and usage data into one context layer, then activate it across agents, segmentation, campaigns, and workflows. Integrated with 60+ tools.
Browse integrations
Native connections to the tools enterprise marketing teams already run, plus webhooks and MCP for everything else.
6sense
Feed predictive intent and buying-stage signals into workflows.
Airtable
Start Conversion agents from Airtable record changes, then let them update the record and reply in comments.
Apollo
Fill in job title, seniority, and firmographics from Apollo as contacts move through a workflow.
Asana
Ingest tasks and let agents triage and resolve them automatically.
Attentive
Bring Attentive SMS engagement into Conversion as events that trigger workflows and build segments.
BigMarker
Bring BigMarker webinar registrations and attendance into campaigns and workflows.
BigQuery
Segment and personalize from BigQuery without filing engineering tickets.
Bing Ads
Sync first-party audiences to Microsoft's search network and track ad-driven pipeline.
Chili Piper
Qualify, route, and book inbound meetings instantly from live CRM context.
Chorus
Bring conversation intelligence into scoring and lifecycle workflows.
Clay
Send contacts to Clay from any workflow, enrich them there, and write the results back to Conversion fields.
ClickHouse
Sync contacts, custom objects, and events from ClickHouse Cloud or self-hosted servers with scheduled SQL.
ClickUp
Ingest tasks and let agents triage and complete them without handoffs.
Common Room
Bring community and product signals from Common Room into segments and workflows.
Contentful
Pull structured content into personalized emails and landing pages.
Customer.io
Send a Customer.io track event for each contact that reaches a step in a Conversion workflow.
Cvent
Sync Cvent registrations, waitlists, and check-ins into field event campaigns every hour.
Databricks
Build segments and workflow triggers on lakehouse tables, synced from Databricks on the schedule you set.
Demandbase
Bring account intent and engagement into orchestration and scoring.
Domo
Use Conversion campaign and engagement data in Domo for campaign and pipeline reporting.
Dreamdata
Include Conversion engagement in Dreamdata attribution reporting across the buyer journey.
Fivetran
Export contacts, email engagement, and custom events to your warehouse with an open-source Fivetran connector.
Framer
Capture page visits and Framer form submissions in Conversion for workflows and segments.
G2
Bring G2 buyer intent signals into segments and workflows.
Goldcast
Register contacts on Goldcast events from Conversion, with registrations and attendance synced back.
Gong
Turn call insights and conversation signals into campaign triggers.
Google Ads
Sync audiences to Customer Match and tie each site visit to its campaign, ad group, ad, and keyword.
Google Analytics
Bring web engagement and conversion data into segmentation and reporting.
Hightouch
Sync contacts and events from Hightouch models into Conversion for audiences and workflow triggers.
Influ2
Bring person-level ad engagement and intent from Influ2 into segments and workflows.
Jira
Sync issues and let agents resolve tickets without manual handoffs.
Knak
Sync emails built in Knak into Conversion as draft blasts or workflow emails.
LeanData
Route leads to the right owner the moment unified data updates a record.
Linear
Let Conversion agents pick up Linear issues, work through attached files, and comment back.
LinkedIn Ads
Sync audiences to LinkedIn, turn Lead Gen Form leads into contacts, and trace site visits to the ad.
Luma
Sync Luma registrations, waitlists, and check-ins into field event campaigns in real time.
MCP
Work with your Conversion data from Claude, ChatGPT, Cursor, and any MCP client.
Meta Ads
Sync audiences to Meta Custom Audiences and turn lead ad submissions into Conversion contacts.
Monday.com
Pull in work items so agents can action and close them automatically.
Outreach
Trigger and update sequences from CRM, warehouse, and product signals.
Pendo
Trigger in-app guides and capture product usage as marketing signal.
Qualified
Turn website intent and live conversations into real-time campaign triggers.
Reachdesk
Send personalized gifts and swag based on real-time engagement signals.
Redshift
Sync warehouse models into the marketing data layer.
Salesforce
Native two-way sync for leads, contacts, accounts, and campaign members, plus read-only opportunities.
Salesloft
Keep cadences in sync with unified lifecycle, scoring, and intent data.
Segment
Turn Segment track events into custom events on contacts that build audiences and trigger workflows.
Sendoso
Trigger direct mail and gifts as part of automated lifecycle journeys.
Sequel
Register contacts on Sequel with instant join links, and sync sign-ups and live or on-demand attendance back.
Slack
Post workflow alerts to your channels and work with a Conversion agent right inside Slack.
Snowflake
Sync contacts, custom objects, and events from Snowflake with SQL you write, on a schedule you set.
Splash
Sync Splash RSVPs, waitlists, and check-ins into field event campaigns every hour.
StackAdapt
Sync first-party audiences into programmatic campaigns across every channel.
Webflow
Capture page visits and form submissions from your Webflow site for workflows and segments.
Webhook
Call any API from a workflow, write the response back to fields, and send data in through the Conversion API.
Wistia
Register contacts for Wistia webinars from Conversion, with join links, sign-ups, and watch time synced back.
Wrike
Pull in tasks and projects so agents can action and resolve them.
Your Internal Tools
Our FDE team builds custom integrations with your internal tool stack.
Zapier
Create or update Conversion contacts from any Zap with a Webhooks by Zapier step.
Zoom Webinar
Register contacts on Zoom webinars from Conversion, with sign-ups, attendance, and join times synced back.
ZoomInfo
Append firmographic and contact data to every record in your pipeline.
Zuddl
Bring Zuddl event registrations and attendance into campaigns and workflows.
Connect anything else
When a native integration doesn't exist yet, send and receive events with webhooks or wire Conversion into AI tools and agents through the Model Context Protocol. Your stack stays in sync on your own schema.
Webhooks
Trigger and receive events from any tool in your stack.
MCP
Expose your data and actions to AI agents and assistants.
Warehouse sync
Read and write directly to Snowflake, BigQuery, and more.
Enterprise sync
Bidirectional Salesforce sync with field-level control.
Integration questions
Native integrations are built and maintained by Conversion and connect through each tool's own authentication, with no custom code. Each integration's page lists what syncs and in which direction. Webhooks and the Conversion API connect any other tool in your stack on your own schema.
Yes. Every connected source feeds the same unified data model, so warehouse tables, CRM objects, and product events are all available for segmentation, scoring, and Liquid personalization without engineering work.
Yes. Data from any connected source can start or branch a workflow as it arrives. Salesforce changes land within minutes, webhook and API events arrive in real time, and warehouse syncs run on the schedule you set.
Use our webhook or MCP connection to integrate with any tool in your stack, including data warehouses, CDPs, and AI agents. Reach out and we can also scope a native integration.
See your stack, unified
Book a demo and we'll show you Conversion connected to the tools your team already runs.